About
Our vibe is real.
LKF Marketing really is the most enthusiastic Marketing agency in Southwest Michigan.
We are a full-service advertising, marketing, website design and development, videography, and public relations agency located in downtown Kalamazoo, Mich. We’ve been in business since 1989, and we’re different from other firms.
Why? Our sole purpose is to achieve results. Great design might win awards (we’ve got ‘em!), but we up the ante with a solid strategy. There are no cookie-cutter marketing plans here.

Strategy is Our Thing
Like we’ve said, great design alone doesn’t move a business forward. Effective marketing requires thoughtful strategy and a clear understanding of your audience, your message, and your goals – and we get that.
That’s why we develop customized marketing plans tailored to your organization. There are no templates or cookie-cutter approaches here.
From brand positioning and messaging to digital platforms and campaigns, we create solutions that align with your business objectives and strengthen your brand at every touchpoint.
When strategy leads the way, creativity becomes more powerful.
Results Don’t Lie
Our purpose is simple: deliver results.
For more than 35 years, organizations across industries have trusted LKF to help them reach new audiences, strengthen their brands, and drive meaningful growth. Our work spans digital marketing, brand development, websites, creative campaigns, and communications strategies designed to move businesses forward.
We combine strategic thinking with creative execution to produce marketing that not only looks good, but works.
Because when our clients succeed, we succeed.
Why Clients Choose LKF
Experience
35+ years of experience delivering strategic marketing solutions
Results
A proven track record of results across multiple industries
Full-Service
Full-service capabilities from strategy and branding to digital and creative
Relationship-Driven
A relationship-driven approach that prioritizes long-term partnerships
Authentic Collaboration
Transparent, authentic collaboration with a team you can trust

With the lessons provided by our founding partners and energy to always push for growth and new opportunities, LKF Marketing keeps on getting better. There’s just no stopping us!
Find our history interesting? Then you’ll love our portfolio of work and Industry Insights!

LKF Marketing has a long history of delivering intelligent marketing solutions to West Michigan and beyond.
Three partners started what is now known as LKF Marketing in 1989 as a communications agency named Lawton King Fricke. Nine years later, one of the partners, Carol Fricke, bought out the other two partners to become the sole owner. She christened the company LKF Marketing, Inc.
After owning and operating the business for nearly 20 years, Carol’s second-in-command, Heather Isch, purchased the company in 2015 and continued operations as LKF Marketing.
Joining LKF in 1998 and serving as its Vice President for eight years prior to purchasing the business, Heather has invested her heart and soul into the business. You’d also think she would have had enough time to take a look at our crazy, eclectic staff and run for the hills, but true to her determined yet free-spirited nature Heather forges on!

With the lessons provided by our founding partners and energy to always push for growth and new opportunities, LKF Marketing keeps on getting better. There’s just no stopping us!
Find our history interesting? Then you’ll love our portfolio of work and Industry Insights!






